Creative campaign for War Child to drive donations.
Photography by Carolyn Brown
Sass and Belle's unwavering commitment to War Child's cause since 2016 is exemplified through multiple impactful campaigns, including Bunches of Support. They leveraged their platform to sell UK family-grown dried wildflower bouquets, raising funds and awareness for the charity.
I've created a cohesive campaign voice across digital, print, and social platforms. This involves incorporating direct mail design in every order, crafting interactive Instagram story designs, and ensuring unified branding on website banners and e-commerce. The aim is to not only raise awareness but also prompt action—supporting the campaign, contributing to the charity, or participating in fundraising. Each element contributes to a deliberate and impactful communication strategy, fostering a community committed to making a meaningful impact.